Today, I'm saluting an underrated but locally-owned player in the Massachusetts radio market, A station whose studios are on the same block as my home. It's high time I give my appreciation to 95.9 WATD.
This station, owned and operated by the Marshfield Broadcasting Company, first aired December 6, 1977, and has studios near a landfill currently owned by Republic Services in Marshfield. As a result of their location, the owners applied for the call letters WATD, meaning "We're At The Dump".
The programming on WATD during the morning drive is a newscast, with national stories provided by the CBS News Radio network. It is a well-produced newscast, and is an easy way to get your day started. After that, on weekdays, the station plays the usual adult-contemporary fare. It is one of 3 AC stations in the area (the other 2 are WMJX (Magic 106.7) and WPLM (Easy 99.1).
On weekends, the station airs a variety of other genres, like oldies, classic alternative rock, jazz, and talk. Whenever Marshfield High School has football and basketball games (Go Rams!!), they are aired on WATD.
All in all, WATD provides a great service to the area, and as a Marshfielder, I'm proud to be in the same town as this great station. They may be at the dump, but they aren't trash!
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